"One of the entrust business and trading industry in UAE"

Al Massam General Trading Establishment

AL MASSAM GENERAL TRADING ESTABLISHMENT

"Reliable partner for all household appliances and commercial kitchen equipment."

Rational Dubai
Self Cooking Center 
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Why RATIONAL? 


Because chefs the world over love our appliances.

With over 750,000 machines on the market, 35,000 in the US alone, our appliances have become a standard feature in professional kitchens around the world. What we're particularly happy about is that 93% of our US and global customers attest that RATIONAL offers maximum customer benefit. (TNS Infratest 2016 Study). One reason why almost all of them would also recommend RATIONAL.

Our products stand out by providing the highest-quality cooking results, the greatest efficiency, the easiest operation and the best service in the industry.

Four intelligent functions: 
For cooking quality, ease of operation and efficiency.

AUTHORIZED RATIONAL DEALER

“To help ensure outstanding lifetime performance and validity of the 2 year warranty for your new Rational, we recommend a site survey and consultation prior to accepting an order. Please call for further information”.

iCookingControl®. 
Simplicity through cooking intelligence.

Select your product, pick your desired results—voilà! iCookingControl® prepares your food exactly the way you want it, every time. It doesn’t even matter who is operating the appliance. iCookingControl®detects product status and size as well as load quantity.

Rational dubai


iCookingControl®. 

Simplicity through cooking intelligence.

 

HiDensityControl. 
Precision means top quality.

 

iLevelControl. 
Intelligent mixed loading.

 

Efficient CareControl. 
Intelligent automatic cleaning.

 

Rational Self Cooking Center Models/Unit

rational commercial oven dubai

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rational dubai
Rational Dubai
Rational Dubai
rational uae
rational oven dubai
rational oven uae

Senses the current cooking cabinet conditions and the consistency of the food.

Recognises the size, load quantity and product condition and calculates the browning.

Thinks ahead and determines the ideal cooking path to your desired result while cooking.

Learns which cooking habits you prefer and implements them.

Communicates with you and shows you what your RATIONAL is doing to implement your specifications.

RATIONAL PRODUCTION - ENGLISH

RATIONAL PRODUCTION - ARABIC

Rational Dubai
SelfCookingCenter® XS. Powerful performance, smallest footprint.
 

The new SelfCookingCenter® XS stands for uncompromising functions, cooking performance, and food quality. It is the ideal addition to your kitchen when limited space is available. A small appliance with the same powerful performance, intelligence, and efficiency as our well known full-size SelfCookingCenter®.
 

Cooking with the SelfCookingCenter® XS means working without compromises:
 

100% power, 100% intelligence, and 100% food quality.

Ideal for demanding restaurant requirements, such as à la carte and mise en place service, as well as for casual dining, retail operations, and much more.

Rational Self Cooking Center XS
Rational Self Cooking Center XS

Rational Self Cooking Center XS Dubai

Rational Self Cooking Center XS
Rational Self Cooking Center XS

Rational Self Cooking Center XS Dubai

Rational Self Cooking Center XS
Rational Self Cooking Center XS

Rational Self Cooking Center XS Dubai

Rational Self Cooking Center XS
Rational Self Cooking Center XS

Rational Self Cooking Center XS Dubai

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Maximum performance, minimum space. 
With technology that can do more.

A small unit with the same. 


Performance, efficiency and intelligence as our other SelfCookingCenter® models.

Of course, the SelfCookingCenter® XS also has all of the same intelligent functions as the SelfCookingCenter®. These functions make our newest system a chef’s assistant that stands for cooking quality, ease of operation and high efficiency.

Its five senses make it more than just an ordinary combi-steamer.

The SelfCookingCenter® senses ideal cooking cabinet conditions, detects food size and quantities, thinks ahead so it will know how to prepare a dish perfectly, learns the chef’s preferred habits and methods, and even communicates with the chef.

 
Rational Dubai
CombiMaster® Plus.  The manual-operation master.

What is a CombiMaster® Plus? 
The RATIONAL combi-steamer.
 

The CombiMaster® Plus is truly multi-talented, and will quickly become an indispensable helper in your kitchen.

Cooking demands precision. From both the chef and his tools. The CombiMaster® Plus is precise in every respect: it provides sophisticated technology to support each chef’s individual craftsmanship.
 

It is durable, easy to use, and loaded with features that ensure top quality food every time—crisp crusts, juicy roasts, intense flavours, and vibrant flavours while preserving vitamins and minerals. How do we guarantee these? Through precise cooking cabinet climate control and exact temperature, air humidity, air circulation, and cooking time settings.

rational commercial oven dubai

Rational CombiMaster® Plus Models/Unit

RATIONAL remote functions.

If your SelfCookingCenter® is connected to a network, you can control and monitor it using just your iPhone, So you’ll always have an eye on things and will always know what the unit is currently doing.

Rational Combi Master Dubai
rational commercial oven dubai

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WE PROVIDE YOU WITH THE FOLLOWING